Singapore Firm Develops Free AI-Digital Marketing Self-Test for SMEs

 Breaking News
  • No posts were found

Singapore Firm Develops Free AI-Digital Marketing Self-Test for SMEs

June 02
17:41 2020

Singapore – 2 Jun, 2020 – To help businesses digitally transform in the face of the COVID-19 pandemic, Singapore marketing consultancy firm Evolve & Adapt, has launched an “AI-Digital Marketing Self-Test” for small & medium-sized enterprises. This online self-test will help businesses determine which types of digital marketing they need and what steps they can take to close the digital gap. It is entirely free, only takes minutes to complete and is available to businesses worldwide.

The “AI-Digital Marketing Self-Test” coincides with Infocomm Media Development Authority’s (IMDA) newly set up SG Digital Office to drive the Singapore government’s concerted new push to accelerate digital adoption.

The self-test uses an AI program with a custom algorithm that imitates step-by-step reasoning and logical decisions that a digital consultant will make based on a set of variable data. Based on the information provided by the user, a comprehensive downloadable analysis report will be generated.

The online assessment tool was developed by a team of certified digital marketers and web developer, led by J C Sum. Sum said of the self-test:

“While most businesses now know that they need to digitally transform to evolve & adapt to the new economy, many do not know where to start, who to ask or how much it will cost for an initial consultation.

“Our ‘AI-Digital Marketing Self-Test’ allows businesses to get a detailed professional analysis of their digital transformation and marketing needs along with a set of recommendations that can be implemented in-house or with the help of a digital professional of their choosing. The best part is that it is completely free and will take only two minutes to complete but will change their business forever.”

Sum is a certified management consultant (TR 43:2015), an American Marketing Association Professional Certified Marketer (PCM®) in marketing management as well as a certified digital marketing strategist (SSG-WSQ accredited). He is also the author of the book “Evolve, Adapt or Collapse: Bottom Line Marketing in a Digitally Evolving World”.

The “AI-Digital Marketing Self-Test” is available at

About Evolve & Adapt:

Based in Singapore, Evolve & Adapt is a certified strategy & digital marketing consultancy firm that provides hybrid marketing training and consulting. Its core services include traditional strategic marketing consultancy, digital marketing strategy & training as well as SEO services.

Media Contact
Company Name: Evolve & Adapt
City: Singapore
Country: Singapore

Related Articles